Combine speed and access with the ability to govern and control core data and product information.
Learn MoreEmpowering brands to manage, syndicate, and optimize product content at scale.
Learn MoreEmpowering retailers to collect, list, and enrich product content at scale.
Learn MoreThe leading commerce experience management solution and only unified and adaptive system of record.
Learn MoreMaximize success with service offerings designed to deliver measurable results.
Learn MoreMaximize success with support offerings designed to fit your requirements, including everything from self-service tools to custom expert guidance.
Learn MoreEnrich and optimize product pages to create engaging shopping experiences.
Learn MoreClose the loop on product performance with measurable analytics.
Learn MoreIntegrate the fulfillment data exchange necessary for marketplace selling.
Learn MoreCollect all of the data needed to list products quickly and accurately.
Learn MoreCollect the high-quality content necessary to optimize ecommerce experiences.
Learn MoreLeverage the best network of essential service and solution providers in the industry.
Learn MoreEstablish direct connections to efficiently collaborate and publish superior product experiences.
Learn MoreManage and syndicate GDSN operational data alongside other product data and marketing content.
Learn MoreDrive collaboration between brands and retailers with a free, open, and standardized product catalog.
Learn MoreSalsify solutions offer unique functions to help brands, retailers, and distributors drive results.
Salsify is the foundation for digital shelf success, empowering industry leaders with the tools to win.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
Salsify offers a wide selection of resources and tools to drive success at every stage of the digital shelf journey.
Commerce for retailers is a method of combining marketing and sales to create consistent consumer channels and brand messaging for a retail business.
Retailers sell products and services to consumers via brick-and-mortar locations and/or online platforms. Rather than considering specific parts of a retail business, such as marketing, product, and sales, as separate aspects, commerce for retailers blends these areas to create consistency across all channels.
With an ecommerce platform, retailers can carry sales channels over to the online environment to provide convenient consumer purchasing pathways.
By ensuring that brand messaging, product data, and purchasing options are consistent across all channels — including social media, website ecommerce, or brick-and-mortar sales — retailers can foster a cohesive brand presence.
Within a highly saturated commerce landscape, this kind of cohesion is critical. It helps retailers stand out from their competition, create more touch points for customers to interact with the business, and better adapt to customer needs.
Many retailers are expanding their strategies to include mobile commerce, an even more convenient way for consumers to shop.