Statement of Work

Salsify for Enhanced Content

Introduction

This Statement of Work (“SOW”) is subject to the attached Order Form with the associated Terms of Service and attachments between Salsify and Customer. Capitalized terms not otherwise defined herein will have the meaning ascribed to them in the Terms of Service, as the case may be.

SOW Term. The Services shall commence on the date set forth on the Order Form and shall continue until the earlier of: (i) completion of the Services as outlined in the Completion Criteria section, or (ii) the termination date set forth on the Order Form not to exceed twelve months.

Objective

The objectives of this document are the following:

• To gain agreement between Customer and Salsify on the project scope and requirements for the work described in this SOW
• To serve as the blueprint for what will be delivered

Goals

• Configuration to support Enhanced Content templates
• Required content imported to support Enhanced Content requirements
• Configure Enhanced Content templates

Scope of Work

Overview

This service package is designed to provide a Salsify led onboarding focused on the set up and enablement of one of your operating units that distributes Enhanced Content to retailers. The Salsify project team will perform hands-on configuration of the Salsify platform based on the services outlined in this SOW and Customer-defined objectives. At the end of this onboarding period, customers should have centralized content to support Enhanced Content templates,  including digital assets, data model that supports the creation and distribution of Enhanced Content templates, and system training and enablement allowing your team to self-manage the Salsify platform.

Service Activities

Salsify will perform the following services as part of this SOW:

Data Model / Content Import Milestone

Data Model Discovery & Advisory

Salsify will conduct a discovery session to review and consult with Customer on the following topics:

• Best practice around configuration of a data model within Salsify allowing for the creation of Enhanced Content on Customer products. 
• Review and confirmation on product content requirements to support Enhanced Content distribution.

Data Model Configuration

Based on the information gathered during the discovery phase, Salsify will configure up to 10 properties to support Enhanced Content distribution.

Initial Content Loads

Once the data model is complete, Salsify will work with Customer to load content into Salsify from a single customer-provided file for import. . As part of the initial digital asset loading process, Salsify will link digital assets to existing products based on a consistent file naming convention inclusive of the product ID, subject to Assumptions defined below. Salsify will link assets based on up to twenty-five (25) variations of the file name.

Enhanced Content Milestone

Enhanced Content Requirements

Salsify will work with Customer to determine the following information to enable Enhanced Content:

• Retailer Product Identifiers
• Priority product lists
• Number of Impressions
• If required, retailer credentials for set up

Enhanced Content Configuration

Salsify will perform the following activities with information provided by Customer:

• Definition and configuration of up to three (3) Enhanced Content templates using standard Salsify enhanced content layouts and content blocks
• Mapping Salsify properties to the template
• Train the core project team on how to manage and add additional templates.

Enhanced Content Review

Provide one thirty minute overview session and supporting documentation for appropriate Customer personnel in content validation and the Enhanced Content process. The purpose of this session will be to review key decisions made during the Enhanced Content milestone and how to publish Enhanced Content to the available retailers.

Training

Customer’s project team will complete the Salsify Standard Platform Training curriculum, which provides foundational Salsify skills that ensure Customer can configure and administer Salsify on a go-forward basis. The Salsify Standard Platform Training curriculum includes training on modules within the Salsify platform, and is accessible via on-demand recordings (included with Customer’s Salsify subscription).

Project Management and Communication

Project Management

Salsify will assign a Project management resource that works as the primary project coordinator and point of contact for activities related to this project. The project manager will be responsible for:

• Project planning
• Project status reporting

Project Communication Methodology

Throughout the project, Salsify will communicate with Customer on a regular basis. These touchpoints ensure visibility and awareness of project deliverables and timelines. The following are details around the type of communication, frequency, details on what will be covered and duration of the communications.

Hours and Timing

Hours by Resource

The services listed in this SOW will be conducted on a time and materials basis. The hours required for tasks and deliverables defined in this document are estimates based on Salsify’s experience with past projects. Salsify will strive to deliver within these estimates. To the extent that hours spent exceed estimates, Salsify will invoice actual hours plus up to 10% of total estimated hours without approval. Hours above such 10% will follow the Change Control process that will result in one of three outcomes: additional funding, change in scope or the reallocation of hours form other tasks (if available).

Timing

This project is estimated at 2 - 3 months from project kick-off to Go-live. This project timeline is an estimate based on the activities outlined above. The assigned Salsify Consultant will create a detailed project schedule upon project initiation based on actual assigned resource availability and project dependencies. While Salsify will try to adhere to the estimated project timeline, many factors such as delays in Customer providing deliverables or changes in scope can affect both the individual task dates and the projected go-live date.

Testing

A Salsify engineer/consultant will validate that the functionality delivered meets the completion criteria as defined in this SOW.

Following successful Salsify testing, it is expected that a Customer resource will also test and validate that the delivered functionality meets the requirements as defined in this SOW or provided use cases. All feedback will be reported to Salsify so that resolution of defects can be tracked and resolved.

Completion Criteria

The following completion criteria have been defined and agreed to by Customer and Salsify. Salsify will ensure the delivered functionality meets the criteria as defined below. Customer will have five (5) business days of each milestone delivery to provide Salsify feedback identifying and describing in reasonable detail any defects within the delivered functionality. The functionality shall be considered complete upon the later of the five day feedback period and the update of the requested modification.

• Data model configured to support customers Enhanced Content requirements (up to 10 properties)
• Data imported to configured data model, including copy and digital assets
• Three (3) Enhanced Content templates configured and reviewed

Warranty for Services

Customer must report any deficiency in Services to Salsify in writing within ten (10) business days upon completion of the Services as defined in the Completion Criteria (the “Warranty Period”). Salsify will promptly remedy and support any deficiency in the Services reported to Salsify during the Warranty Period; Salsify will have no obligation to provide, remedy or support any requirements or functionality which are outside the scope of this Statement of Work.

Following the expiration of the Warranty Period, Salsify will use commercially reasonable efforts to remediate any bugs or defects in the Services for so long as Customer is covered by an active paid subscription to Salsify’s proprietary Salsify Platform.

Customer Responsibilities

As part of this engagement, Customer is responsible for:

• Availability of key personnel (“Project Team”) for the duration of the Services Period. This includes:
  • A primary point of contact that can align necessary resources as required in order to complete any tasks determined as part of the scope of services defined in this SOW.
  • Organization of a core Project Team, including at least one Salsify administrator to drive ongoing administration of your Salsify account, including additional configuration beyond the initial implementation configuration outlined in this package.
  • Completion of Salsify training.
  • Additional personnel with expertise in source systems to be integrated into Salsify, expertise in customer/account relationships, and expertise in Customer’s product content to work closely with Customer’s Salsify administrator and Salsify Project Team on integrating source systems, mapping product categories, mapping product attributes, and other implementation areas as appropriate.
• Content Import Milestone: 
  • Providing product identifiers, data types, and property definitions.
  • Translation of content for all localized data feeds.
  • Providing a consistent naming convention across assets that reference a consistent product identifier and property identifier. For example, an asset filename can include your product SKU and image type delimited by underscore: 1234_Front.jpg.
  • Providing content extracts in a CSV (comma-separated value) or single-sheet tabular XLSX file export. 
• Enhanced Content Milestone:
  • ‘product-feature-1.jpeg’, ‘product-feature-2.jpeg’
  • ‘hero-brand.jpeg’, ‘lifestyle-brand.jpeg’
  • Providing Product IDs to match products in Salsify with published endpoint product detail pages for each target endpoint
  • Product data containing the required IDs to match products in Salsify with published defined endpoint product detail pages that exists within Salsify
  • Marketing copy and digital assets that support the configuration and publication of Enhanced Content templates that exist within Salsify
  • Implementing and providing standardized naming conventions for Customer digital assets; examples include, but are not limited to:
    • ‘product-feature-1.jpeg’, ‘product-feature-2.jpeg’
    • ‘hero-brand.jpeg’, ‘lifestyle-brand.jpeg’

Assumptions

Salsify will deliver the services described in this document subject to the assumptions listed in this section. Invalidation of these assumptions may alter the scope of services required for successful implementation/administration of the Salsify platform and may require a change order or an additional SOW, where the change process will be followed as described in the “Change Control Process” section of this document.

• Enhanced Content endpoint targets are natively supported by Salsify
• If an enhanced content product list contains members of multiple levels of the Customer hierarchy, only the lowest level products will be published
• All required content and assets required to support configuration and publication of Enhanced Content templates exist within Salsify

Risks

In addition to those mentioned elsewhere in this SOW, the following risks have been identified that may impact the timing or success of this project (this is not necessarily a complete list):

• Delay in receiving data
• Delay with receiving retailer templates
• Customer does not have team to support implementation
• Customer does not have Salsify administrator
• Incomplete content preventing syndication
• Salsify does not control content from the retailer portal to the retailer website, therefore syndication can only be validated to the retailer portal

Change Control Process

The below identifies the change control process that will be utilized when Customer requires a deliverable that is not currently in scope as part of this SOW and is required to be delivered as part of this initial project. If the new request can be delivered outside of this project, then a new SOW will be issued:

• Stakeholders recognize the need for a possible change.
• The need is communicated to the Project Team.
• The Project Team captures and documents the change order in the form of an SOW, change order, or order form.
• Salsify provides a cost estimate for the change.
• The change order is reviewed by Salsify & Customer representative(s) and is either rejected, or mutually approved.
• Project team communicates the status of the change order to stakeholders, documents action, and closes the request.
• If the Change Order is approved, any appropriate updates to the project plan or project costs are made and communicated.

Out-of-scope

Services beyond the scope of this document will be considered out of scope and will require a change order or an SOW to be issued. All change orders will follow the change control process as defined in this document. The following items have been identified as out of scope (this is not necessarily a full list):

• Retrieval of content for Enhanced Content modules from product references, not including comparison charts
• Configuration of user groups and/or permissions to control access to Enhanced Content in Salsify
• Bulk sell sheets that are downloadable from a digital catalog
• Product content and image creation, clean-up, curation, and refresh
• Language translation of product content 
• Ongoing Salsify platform administrative services, including additional hands on configuration of the Salsify platform, such as data modeling, imports, and end to end syndication configuration outside of what is defined in this SOW
• Custom engineering services
• Syndication to non-retailer end points
• Mapping of multiple digital shelves based on locales

Additional Terms

• This Statement of Work is governed by the attached Order Form with the associated Terms of Service and attachments.
• Unless otherwise agreed or specified, all services are performed remotely.
• Unless executed, this SOW and services terms are valid for up to 30 days from the date presented to Customer. Salsify then reserves the right to make any necessary revisions to this SOW.
• If travel is required, all travel costs will be approved by the customer prior to booking.