To meet the needs of all their ecommerce customers, the sales team at Samsonite had to keep several different spreadsheets manually updated. Filling out these spreadsheets took up a significant portion of the sales team’s time, holding Samsonite back from realizing its full potential.
Not only was it time-consuming, but manually updating spreadsheets can lead to inaccuracies and inconsistencies due to human error. The organization soon realized that a better approach was needed.
“All of our salespeople were having to fill out spreadsheets … and resize and rename images, and do all this administrative work. That was just a huge time suck and resource suck on a team that could be expanding our distribution or forging new relationships, which really should be their primary function.”
“Using those templates and exports has sped up our time-to-market. So we're able to get more products live and in a way that's consistent for our brands across all of our channels.”
“[Salsify] allows us to do everything a lot more efficiently … It's instantaneous to, for instance, publish enhanced content in 15 minutes, which is incredible.”