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    Whitepaper: Why Product Content is the Secret Ingredient

    When selling through e-commerce channels

    This whitepaper discusses key observations surrounding causes and consequences of inaccurate product information, challenges with addressing the problem, and requirements any solution must have in order to effectively capitalize on product content management.

    In this whitepaper you'll learn how to:

    • Identify the root causes of inaccurate product content

    • Determine the business impact of strong product information

    • Develop best practices around product content management


    Salsify is the product experience management platform for thousands of brands and retailers worldwide.

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