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    Under the Hood Demo: Unleashing the Power of GDSN for Accurate, Efficient, and Faster Global Commerce

    Consumer shopping habits have evolved tremendously over the past few years. And while digital remains a vital part of any brand’s commerce strategy, offline channels are still important. In fact, the most recent Salsify Consumer Research Report found that consumers are equally as likely to make a purchase in-store as they would on a retail site. Further, of shoppers who prefer in-store, 35% will look up a product online while shopping in store. 

    Salsify’s GS1-certified GDSN Data Pool enables brands to synchronize standard supply chain data to trading partners to support global commerce. Part of the industry’s only unified PXM platform, you can centralize and syndicate your supply chain and ecommerce content all from one system of record. 

    In this demo, you'll get to see just how Salsify can help you ensure accuracy of data, reduce costly errors, and get to market faster!


    You’ll learn how you can:

    • Manage and store your supply chain and GDSN data alongside your eCommerce content in Salsify PIM
    • Connect your supply chain data to any trading partner from the same platform you send ecommerce marketing content 
    • Validate automatically that your content meets both global and regional GS1 requirements, monitor your items’ real-time GS1 registration and sync status

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