How Salsify can help you meet new German GS1 requirements

The 2023 Salsify Consumer Research Report found that half of all shoppers will pay more for a brand they trust, and a lack of consistent, accurate product information reduces consumer confidence. But it’s not just shoppers expecting quality product data. Retailers, too, are growing to demand this level of quality and consistency. 

To ensure data quality, GS1 Germany has implemented two new requirements impacting how food and food-adjacent brands send GDSN data to their retailers in Germany: Media asset enforcement and Data Quality Excellence (DQX). Failure to meet these requirements means data does not reach your trading partners and can result in delays getting products to market, missed deadlines, and additional costs. 

Watch this on-demand webinar to see how Salsify’s unified PXM platform streamlines GDSN data publishing and reduces manual labor.