Drive content to market through collaboration and metrics-driven improvement.
To differentiate in a consumer-driven world, brands and retailers must invest in a continuous, closed-loop content creation and collaboration process that demonstrably speeds time to market, increases assortments and grows sales.
Develop and collect the detailed product information and digital assets needed to effectively sell your products.
Centralize, organize, and validate your product content to ensure it is complete and meets your internal data quality standards.
Enhance and transform your product content to meet the unique requirements of each audience and endpoint.
Deliver your content to retailers, marketplaces, and other endpoints, in the format they require.
Onboard content from any source - brands, data pools, third party content creators - and merge it with your existing data.
Ensure all content meets your standards before it gets to your system of record.
Personalize the content for your audience by adding branded marketing copy, digital assets, pricing information, and more.
Send approved product content, in the right format, to anywhere you promote and sell your products.
Drive sales improvement with each refresh based on content performance analytics and insights.
Our data is published directly from Salsify to Walmart. We don’t have to send it off to a black box for someone else that doesn’t own our brands to change and translate our data to something that we didn’t approve.