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    Insights: Retail & Ecommerce Trends in France

    The French economy may have contracted in 2020 as a result of the pandemic, but recent economic indicators show clear signs of sustained economic growth over the next 10 years. Experts believe that by 2030, the French online economy could reach levels currently seen in East Asia. How can brands take advantage of this growth potential, and what online channels are likely to provide your customers with the best shopping experiences?

    Christian Hassold, Vice President of EMEA Strategy for Salsify, will be joined by an expert panel to discuss the findings shared in our most recent report, France Digital Shelf Insights. Joining Christian for this one hour session will be DSI Economist in Residence, Steffan Willis,of Good Growth, a digital transformation consultancy, and Frederic Marty-Debat, Managing Director at Publicis Commerce France.

    Watch the on-demand recording where we’ll dive into actionable steps brands can take to win on French digital shelves

    You’ll take away:
    • How the pandemic impacted the French economy and what the recovery will look like;
    • Three models for online market share growth to 2030;
    • What online retail trends tell us about French consumer preferences;
    • Which categories show the most potential on Amazon.fr

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