How to Champion Digital Transformation Across Your Organization

Understanding and Acting on the Digital Commerce Opportunity

b2b commerce ecommerce digital

How big is the digital commerce opportunity for manufacturers that don't sell consumer products? The B2B digital commerce market is forecasted to grow by 22% over the next three years. Additionally, the growing influence of digital interactions on offline channels can't be ignored - roughly 40% of offline B2B transactions are now digitally influenced.

Winning, serving, and retaining business in this new reality forces manufacturers to embrace a new selling model that is based on self-service, high-quality product data, convenience, and consistency.

Our new ebook, "How to Champion Digital Transformation Across Your Organization", can help your team plan for the changes necessary to win online in your category.

You will learn:

  • How go-to-market approaches must evolve to meet the changes in the industry
  • How to structure a team to tackle the challenges of modern commerce
  • How to choose a tech stack that can drive efficiency and revenue
  • Which data management processes work best in today’s environment

Salsify is the product experience management platform for thousands of brands and retailers worldwide.
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Product content is the core of a great customer experience.

The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.

Increase Revenue

Create and publish detailed product content that results in improved search performance and better product page conversion.

Expand Assortment

Expand Assortment

Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.

Grow Market Share

Grow Market Share

Get more products into market, with better content, faster than your competition.

Speed Time to Market

Deliver accurate product content to market quickly and within the unique requirements of each sales channel.

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