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    On-Demand Webinar

    Winning Ecommerce Strategies of Leading Brands

    For brand manufacturers, the digital shelf is today’s growth opportunity. 77% of shopping journeys now starts in a search barand brands must invest in the people, processes, and technology necessary to orchestrate the product experience for the digital consumer.

    Salsify recently commissioned EchoCove Research to conduct our annual survey of 200 ecommerce, sales, and marketing leaders at brand manufacturers.

    On this webinar you'll learn the results of the research in detail, along with:
    • Best practices leaders are adopting to take advantage of the opportunity to drive sales and build their brand online
    • How brands winning the digital shelf are structuring their product content personnel and technology stacks 
    • Why spreadsheets are falling out of favor with brands and retailers
    • Why more brand manufacturers are diversifying the goals for their online retail activities
    • What channel expansions are high priorities for brands in 2018

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