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eBook: Google Shopping Feed Optimizations

Rank Higher in Google Shopping with 10 Product Feed Optimizations from the Pros

Google Shopping Feed Optimization

If you’re not making optimizations to your product feed on Google Shopping, your product could slip to rank below your competitors’ products. Ultimately, an incomplete or disqualified listing will cause you to lose sales. We partnered with CPC Strategy to bring you a guide about 10 key optimizations for your feed. Boost your visibility to shoppers who are searching for what you sell and use product content to convert them into buyers.

Download this guide to learn how to:

  • Build out better product descriptions

  • Ensure your product titles show up for valuable queries 

  • Use high-quality product images boost conversions

  • Get more attention from mobile shoppers

  • Determine which keywords to bid on for bigger profits

Product content is the core of a great customer experience.

The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.

Increase Revenue

Create and publish detailed product content that results in improved search performance and better product page conversion.

Expand Assortment

Expand Assortment

Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.

Grow Market Share

Grow Market Share

Get more products into market, with better content, faster than your competition.

Speed Time to Market

Deliver accurate product content to market quickly and within the unique requirements of each sales channel.

Product content is the core of a great customer experience.

Salsify empowers brand manufacturers to deliver the product experiences consumers demand anywhere they choose to shop online. Our product experience management platform (PXM) combines the power of PIM and DAM capabilities, the industry’s broadest commerce ecosystem, and actionable insights to orchestrate compelling product experiences through every digital touchpoint. The world’s biggest brands including Coca-Cola, Bosch, GSK, Rawlings, and Fruit of the Loom use Salsify every day to stand out on the digital shelf.

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