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Case Study: One Product, Many Channels - Customizing Content for Retailers

Learn how Salsify customers are able to automate the item setup process so it can distribute accurate and correctly formatted product information every time.

One Product Many Channels Retailers

Every retail partner requires a unique format, and distributing incorrect product content can result in lost sales, delayed product launches, and strained relationships with distribution partners. This case study shows how one Salsify customer:

  • Worked to effectively manage its product catalog

  • Implemented Salsify to automate the content distribution to its retail partners

  • Created a foolproof process to seamlessly onboard new products

Product content is the core of a great customer experience.

The Salsify product experience management (PXM) platform combines the power of product content management, a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.

Increase Revenue

Create and publish detailed product content that results in improved search performance and better product page conversion.

Expand Assortment

Expand Assortment

Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.

Grow Market Share

Grow Market Share

Get more products into market, with better content, faster than your competition.

Speed Time to Market

Deliver accurate product content to market quickly and within the unique requirements of each sales channel.

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Escalade Sports - Speeding Products to Market

A few words of context and a description of what the video means for you.

Product content is the core of a great customer experience.

Publishing quality product content is the core to growing your business online. Salsify's cloud-based product experience management platform enables brands and retailers to manage, optimize, and syndicate their data feeds, driving discoverability, sales and satisfaction. Salsify combines superior data feed management tools so brands can syndicate product data feeds to their retail partners quickly and effectively. Salsify connects the best elements of product information management, digital asset management, data feed solutions and syndication, and digital catalog capabilities into a single-easy-to-use platform.