“Success is pegged to speed to market. The faster you launch, the faster you sell, turn and increase your ROI.” These wise words are from Rachel Davis, Retail Product Data ...
Selling with Best Buy is a must for electronics brands. The in-store exposure is unparalleled, and so is their digital growth, which consistently enjoys double-digit increases. ...
After attending the B2B Next Conference in Chicago, it’s become abundantly clear that there is one central theme permeating the current state of B2B digital commerce: if ...
Late last week, Walmart announced their new Connected Content Partner Program, which features Salsify and 11 other technology partners. While the program doesn’t launch until ...
Digital Marketing Team Leader, Sarah Krampe, saw a gap in how Escalade Sports was distributing its product information to retail customers that ultimately slowed web, ecommerce ...
Ecommerce is blowing up: US sales exceeded $97 billion during the second quarter of 2016, nearly 16% year-over-year growth. For the sporting goods category, online sales are ...
Today we’re celebrating the launch of our unified product content management (PCM) platform. Salsify users now have an efficient way to create, manage, optimize, and syndicate the ...
What is rich product content? Rich product content. You've probably heard the term before - and if not, you have now. But what, exactly, is rich product content?
There's nothing wrong with copying from the best, right? Especially when it comes to great product content.So, we asked 200 commerce leaders at different brands what they're doing ...
