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    Ecommerce strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Ecommerce Strategy
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    6 minute read

    4 Product Content Management Tips for Teams With Large Product Catalogs

    Between the seemingly endless number of new channels and technologies, the options consumers have to engage with brands seems to expand continually — and consumers love it.
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    Ecommerce Strategy
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    3 minute read

    What Do Brands Need To Beat the Competition in DTC Ecommerce?

    Salsify publishes a new guide explaining how brands can use a product data management solution to satisfy the needs of direct-to-consumer (DTC) shoppers.
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    Ecommerce Strategy
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    8 minute read

    Prioritizing Your Ecommerce Tech Stack: How To Build the Case for Investment

    The speed, scale, and complexity needed to meet shoppers’ demands today has put new pressures on brands.
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    Ecommerce Strategy
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    8 minute read

    Why Customer Returns Are Increasing (and What To Do About It)

    Ecommerce shopping has exploded in popularity over the past few years — but the downside to this boom is an increase in returns, cutting into profits and disrupting...
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    Ecommerce Strategy
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    8 minute read

    How To Launch a Private-Label Brand

    In order to remain competitive in today’s commerce marketplace, more and more retailers are launching their own private-label brands. According to Salsify’s “Consumer...
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    Ecommerce Strategy
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    9 minute read

    Going Global: How To Develop Your Expansion Strategy

    Modern consumers around the world no longer limit their shopping to retailers in their home countries. They're increasingly turning to international retail websites to find...
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    Ecommerce Strategy
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    8 minute read

    Amazon Influencers 101: Could They Be Valuable for Your Brand?

    It’s no secret that Amazon is the biggest ecommerce marketplace in the world and marks the start of many shopping journeys. But its huge user base means competition is...
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    Digital Commerce
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    4 minute read

    How To Win the Amazon Buy Box

    After much research and comparison, a shopper has narrowed their selection to your product and two other products.
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    Ecommerce Strategy
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    2 minute read

    How Can Brands and Retailers Build a Content Personalization Strategy? [Download]

    The demand from global consumers is apparent: They want personalized shopping experiences — and brands and retailers must have a clear strategy to create them.
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