Statement of Work

Activation - Grocery Growth Kit (100+ SKUs)

Introduction

This Statement of Work (“SOW”) is subject to the attached Order Form with the associated Terms of Service and attachments between Salsify and Customer. Capitalized terms not otherwise defined herein will have the meaning ascribed to them in the Terms of Service, as the case may be. 

Objective

The objectives of this document are the following:

• To gain agreement between Customer and Salsify on the project scope and requirements for the work described in this SOW
• To serve as the blueprint for what will be delivered

Overview 

This service package is designed to provide a Salsify-led onboarding focused on the set up and enablement of one of your operating units. The Salsify project team will perform hands- on configuration of the Salsify platform based on the services outlined in this SOW and Customer-defined objectives. At the end of this onboarding period, customers will have centralized product content including digital assets, the ability to distribute standard content to top 3 grocery retailers and system training and enablement allowing your team to self-manage the Salsify platform. 

Project Goals

The goals for this project as identified by Customer and Salsify:

• Centralize content into a single platform
• Activate to top 3 grocery retailers

Scope

The services to be performed per this SOW are:

Project Management

Salsify will assign a Project management resource that works as the primary project coordinator and point of contact for activities related to this project. The project manager will be responsible for:

• Project planning and timeline management
• Project team communication and status reporting
• Salsify resource management 
• Deliverable tracking

Data Model / Content Import 

Data Model Discovery / Advisory

Salsify will review and analyze the data provided by the customer during the planning phase of this project. Based on the data reviewed Salsify will:

• Provide best practice around configuration of a data model within Salsify
• Data Model considerations based on source and retailer data requirements
• Review and confirmation on product identifiers, data types, category hierarchy / taxonomy, property definitions, property groups, property permissions and filename conventions for digital assets

Data Model Configuration

Based on the information gathered during the discovery, Salsify will configure Customer’s data model within Salsify. The data model will account for properties required to support source data and retailer requirements. Salsify will also configure a readiness report for Customer which will allow the Customer team to evaluate content completeness and quality against Customer internal content standards. 

Initial Content Loads 

Once the data model is complete, Salsify will work with Customer to identify and load content into the Salsify system from Customer’s source system including up to 3 different data feeds. As part of the content loading process, Salsify will also link digital assets based on the existing Customer file naming convention which will be reviewed during the implementation. The linking will be completed for up to 25 variations of digital asset naming conventions. 

Ongoing Content Feeds

If required, Salsify will also work with Customer to set up a semi-automated data feed process where Customer can place new or updated product information in a flat file format (.xlsx or .csv) on a Salsify provided SFTP server. This process will consume files placed on the SFTP and add or update product information in Salsify. 

Content Import Overview

Salsify will provide one overview session and supporting documentation for appropriate Customer personnel. The purpose of this session will be to review key decisions made during the content import milestone and the process designed to import content in an ongoing fashion. This session typically lasts thirty minutes and is in addition to the standard training courses. 

Syndication Milestone

As part of this package, Salsify will configure, map and support publishing to top 3 grocery retailer portals (see Appendix B for available retailers to select). Salsify will publish via best available method, this could be an available connection or by flat file and use of an FTP server. If it is determined that not all 3 channels are required, Salsify will complete the work for the required channels. For each of the defined channels, Salsify will:

Requirements Gathering

Review the retailer templates and requirement information provided by Customer. Remote requirements calls will be conducted with Customer’s project team to understand the requirements and mappings for each of the retailers listed.  

Readiness Report Setup

A new Readiness Report will be configured  based on channel requirements provided by the Customer to provide users visibility into the completeness of their data and how ready they are to publish to the retailer.

Mapping / Configuration 

• Salsify will map your category hierarchies to meet the channel requirements
• Salsify will configure mappings of product content to channel-specific attribute requirements across product categories
• Salsify will conduct a review session of the mapped channel with Customer's personnel and update mappings as necessary
• Identify and communicate gaps in required attributes to Customer's personnel
• Work with the Customer to identify the process or steps necessary for Customer to fill required content gaps for products in order to be ready for syndication

Publish

• For any products that have all required content available and are approved to be published at completion of mapping, Salsify will support one publish to each of the retailers portals. Publishing will use the method available between Salsify and the retailer, distributor or other identified end point.
• Provide feedback to the Customer on the status of the publish and review and provide guidance for any errors encountered. 

Syndication, Content Validation Training & Syndication Process Review

• Salsify will provide one overview session and supporting documentation for appropriate Customer personnel. The purpose of this session will be to review key decisions made during the syndication milestone and how to publish to key digital shelves. This session typically lasts thirty minutes and is in addition to the standard training courses. 
• ** See ‘Appendix A’ for more details about Salsify and customer responsibilities for setting up these initial and subsequent digital shelves.

Salsify Rollout Support

In addition to Milestones outlined above, Salsify has also included rollout support time where an implementation consultant will schedule two (2) remote calls weekly for four (5) weeks following the completion of the services. These calls can be used to cover best practice recommendations on using Salsify and sharing ecommerce expertise. Examples of these topics include:

• Content management guidance (i.e. advising on data modeling, loading content & digital assets into Salsify, and automation of content feeds)
• Syndication guidance (i.e. advising on setting up channels, channel mapping, and publishing)
• People, Process and Organizational Setup (i.e. advising on configuring lists, users, groups, permissions, and establishing workflows to foster internal collaboration)
• Sales enablement (i.e. advising on setting up digital catalogs, lightboxes, and sell sheets)
• Technical guidance (i.e. advising on writing formulas, computed properties, and using the Salsify APIs)

Timing

This project is estimated at 1 - 2 months from project kick-off to Go-live. This project timeline is an estimate based on the activities outlined above. The assigned Salsify Project Manager will create a detailed project schedule during the Planning Phase of the project based on actual assigned resource availability and project dependencies. While Salsify will try to adhere to the estimated project timeline, many factors such as delays in Customer providing deliverables or changes in scope can affect both the individual task dates and the projected Go-live date.

Training

Customer’s project team will complete the Salsify Standard Platform Training curriculum, which provides foundational Salsify skills that ensure Customer can configure and administer Salsify on a go-forward basis. The Salsify Standard Platform Training curriculum includes training on modules within the Salsify platform, and is accessible both via live group training sessions (included with your Salsify subscription) as well as on-demand recordings.

Testing

A Salsify engineer/consultant will validate that the functionality delivered meets the completion criteria as defined in this SOW.  

Following successful Salsify testing, it is expected that an Customer resource will also test and validate that the delivered functionality meets the requirements as defined in this SOW or provided use cases. All feedback will be reported to Salsify so that resolution of defects can be tracked and resolved. 

Completion Criteria

The following completion criteria have been defined and agreed to by Customer and Salsify. Salsify will ensure the delivered functionality meets the criteria as defined below.  Upon meeting the completion criteria Salsify will deem the functionality delivered and complete. The delivered functionality will then fall under the standard warranty as defined in this SOW. 

Specific

• Data Imported to support Customer’s configuration and key retailer. 
• Channels configured and mapped to support content activation to top 3 selected grocery channels.
• 5 weeks of rollout support provided. 

Warranty for Services

Customer must report any deficiency in Services to Salsify in writing within thirty (30) days of completion of such an applicable portion of the Services (the “Warranty Period”).  Salsify will promptly remedy and support any deficiency in the Services reported to Salsify during the Warranty Period; Salsify will have no obligation to provide, remedy or support any requirements or functionality which are outside the scope of this Statement of Work.  

Following the expiration of the Warranty Period, Salsify will use commercially reasonable efforts to remediate any bugs or defects in the Services for so long as Customer is covered by an active paid subscription to Salsify’s proprietary Salsify Platform.

Assumptions

Salsify will deliver the services described in this document subject to the assumptions listed in this section. Invalidation of these assumptions may alter the scope of services required for successful implementation/administration of the Salsify platform and may require a change order or an additional SOW, where the change process will be followed as described in the “Change Control Process” section of this document.

• Customer will ensure availability of key personnel ("Project Team") for the duration of the Services Period. This includes:
  • A primary point of contact that can align necessary resources as required in order to complete any tasks determined as part of the scope of services defined in this SOW.
  • A core project team, including at least one Salsify Administrator to drive ongoing administration of your Salsify account, including additional configuration beyond the initial implementation configuration outlined in this package.
  • At least one Salsify Administrator to oversee training completion and usage of advisory hours of the customer project team.
  • Additional personnel with expertise in source systems to be integrated into Salsify, expertise in customer/account relationships, and expertise in your product content to work closely with your Salsify Administrator and Salsify Project Team on integrating source systems, mapping product categories, mapping product attributes, and other implementation areas as appropriate.
• Content Import Milestone: 
  • Customer will be responsible for providing product identifiers, data types, category hierarchy / taxonomy, and property definitions.
  • Customer will be responsible for translation of content for all localized data feeds
  • Customer will be responsible for providing a consistent naming convention across assets that reference a consistent product identifier and property identifier. For example, an asset filename can include your product SKU and image type delimited by underscore: 1234_Front.jpg.
  • Customer will be responsible for providing content extracts in a CSV (comma-separated value) or single-sheet tabular XLSX file export. 
• Syndication Milestone:
  • Customer will engage any internal or 3rd party resources as needed in support of Syndication efforts. 
  • Customer will provide channel templates and requirements for the in-scope channels for this package
  • Customer will provide Salsify the credentials for any retailer portals needed to publish content and assets.
  • Customer will make resources available to address all content gaps for required attributes in the retailer channel in a timely fashion for a minimum of five products. Customer is responsible for filling content gaps after Salsify identifies and communicates gaps. 
  • After 30 days of the mappings being completed, if no products have all the required content for syndication, the Customer waives support for the publishing and review of retailer feedback for that channel.

Risks

In addition to those mentioned elsewhere in this SOW, the following risks have been identified that may impact the timing or success of this project (this is not necessarily a complete list):

• Delay in receiving data
• Customer resources are not available for key meetings

Change Control Process

The below identifies the change control process that will be utilized when Customer requires a deliverable that is not currently in scope as part of this SOW and is required to be delivered as part of this initial project. If the new request can be delivered outside of this project, then a new SOW will be issued:

• Stakeholders recognize the need for a possible change.
• The need is communicated to the Project Team.
• The Project Team captures and documents the change order in the form of an SOW, change order, or order form.
• Salsify provides a cost estimate for the change.
• The change order is reviewed by Salsify & Customer representative(s) and is either rejected, or mutually approved.
• Project team communicates the status of the change order to stakeholders, documents action, and closes the request.
• If the Change Order is approved, any appropriate updates to the project plan or project costs are made and communicated.

Out-of-Scope

Services beyond the scope of this document will be considered out of scope and will require a change order or an SOW to be issued. All change orders will follow the change control process as defined in this document. The following items have been identified as out of scope (this is not necessarily a full list):

• Product content and image creation, clean-up, curation, and refresh
• Language translation of product content 
• Ongoing Salsify platform administrative services, including additional hands on configuration of the Salsify platform, such as data modeling, imports, and end to end syndication configuration outside of what is defined in this SOW
• Custom engineering services

Additional Terms

• This Statement of Work is governed by the attached Order Form with the associated Terms of Service and attachments.
• Unless otherwise agreed or specified, all services are performed remotely.
• This SOW expires 30 days from the date presented to Customer. Salsify then reserves the right to make any necessary revisions to this SOW.
• Any travel costs associated with this SOW are deemed approved upon signature of this document.

Appendix A: Salsify Channel Responsibilities

During the Services Period covered by this services package, responsibilities for setting up Salsify channels will be: 

Responsibilities for setting up additional Salsify channels will be:

•   Responsible – The responsible party owns all activities necessary to complete the corresponding task.
•   Consult– The consult party provides expertise and information to support the responsible party in completing the corresponding task.

Appendix B: Grocery Retailers